Last Updated 6 July 2022
Description of Users and Acceptance of Terms
GDPR & Privacy
For THE LEAD ICON’s visitors, private members, and customers in the European Economic Area (“EEA”), we are committed to ensuring the protection of all personal information we hold and to provide and to protect all such data. We recognise our obligations in updating and expanding this program to meet the requirements of GDPR.
THE LEAD ICON is dedicated to safeguarding your personal information under our control and maintaining a system that meets our obligations under GDPR regulations. Our approach is summarised;
THE LEAD ICON already have a consistent level of data protection and security across our organisation, but we have introduced new measures to ensure data and privacy are safeguarded.
Information Audit — We carried out an audit of information previously held and ensured that it was compliant with the GDPR regulations.
Policies and Procedures — we have revised data protection policies and procedures to meet the requirements and standards of the GDPR and any relevant data protection laws, including:
Data Protection - our main policy and procedure document for data protection has been revised to meet the standards and requirements of the GDPR. Accountability and governance measures are in place to ensure that we understand and adequately disseminate and evidence our obligations and responsibilities; with a dedicated focus on privacy and the rights of individuals.
Data Retention and Erasure - we have updated our retention policy and schedule to ensure that we meet the "data minimisation" and "storage limitation" principles and that personal information is stored, archived and destroyed in accordance with our obligations. We have procedures in place to meet the new "Right to Erasure" obligation.
Data Breaches - our procedures ensure that we have safeguards in place to identify, assess, investigate and report any personal data breach as early as possible. Our procedures have been explained to the entire team.
International Data Transfers and Third-Party Disclosures - where THE LEAD ICON stores or transfers personal information outside the EU, we have robust procedures in place to secure the integrity of the data. Our procedures include a continual review of the countries with sufficient adequacy decisions, as well as binding rules, or standard data protection clauses for those countries without.
Subject Access Request (SAR) - we have revised our SAR procedures to accommodate the revised 30-day timeframe for providing the requested information and for making this provision free of charge.
Privacy Notice/Policy - we have revised our Privacy Notice(s) to comply with the GDPR, ensuring that all individuals whose personal information we process have been informed of why we need it, how it is used, what their rights are, who the information is disclosed to and what safeguarding measures are in place to protect their information.
Obtaining Consent - we have revised our consent mechanisms for obtaining personal data, ensuring that individuals understand what they are providing, why and how we use it, and giving clear, defined ways to consent to us processing their information
Direct Marketing - we have revised the wording and processes for direct marketing, including clear opt-in mechanisms for marketing subscriptions; a clear notice and method for opting out, and providing unsubscribe features on all subsequent marketing materials.
Data Protection Impact Assessments (DPIA) - where we process personal information that is considered high risk, we have developed stringent procedures for carrying out impact assessments that comply fully with the GDPR's Article 35 requirements. We have implemented documentation processes that record each assessment, allow us to rate the risk posed by the processing activity, and implement mitigating measures to reduce the risk posed to the data subject(s).
Processor Agreements - where we use any third-party to process personal information on our behalf (ie Payment, Surveys, CRM, Analytics, Facebook Pixel, Payroll, Recruitment, Hosting, etc), we have drafted compliant Processor Agreements and due diligence procedures for ensuring that they meet and understand their/our GDPR obligations.
Data Subject Rights
We provide easy-to-access information via our website, email, during induction and so forth of an individual’s right to access any personal information that THE LEAD ICON processes about them and to request information about:
what personal data we hold about them
the purposes of the processing
the categories of personal data concerned
the recipients to whom the personal data has/will be disclosed
how long we intend to store your personal data for
if we did not collect the data directly from them, information about the source
the right to have incomplete or inaccurate data about them corrected or completed and the process for requesting this
the right to request erasure of personal data (where applicable) or to restrict processing in accordance with data protection laws, as well as to object to any direct marketing from us and to be informed about any automated decision-making that we use
the right to lodge a complaint or seek judicial remedy and who to contact in such instances.
Information Security and Technical and Organisational Measures
THE LEAD ICON takes the privacy and security of individuals and their personal information very seriously and take every reasonable measure to protect and secure the personal data that we process. We have robust information security policies and procedures in place to protect personal information from unauthorised access, alteration, disclosure or destruction.
GDPR Roles and Employees
THE LEAD ICON have appointed a Data Protection Officer (DPO) to develop and implement our roadmap for complying with any data protection Regulation. The DPO is responsible for promoting awareness of the GDPR across the organisation, assessing our GDPR compliance, identifying any gap areas, and implementing the new policies, procedures and measures.
THE LEAD ICON understands that continuous team awareness and understanding is vital to the continued compliance of the GDPR and involve our Team to ensure we protect data and privacy.
If you have any questions about our GDPR compliance policies, please contact us at firstname.lastname@example.org
The Information We Collect/or Receive; the Purpose of Collection and Use
In the course of operating our Website and/or interacting with you, we will collect (and/or receive) the following types of information.
1. Contact Information
When you become a customer, or sign up to become a private member, receive any of our news feeds, newsletters, respond to a survey, register for an educational program, purchase any package, resource, product or service, or sign up to become an affiliate or industry partner, you may be required to provide us with certain information about yourself, such as your name, address, e-mail address, social media information, phone number, PayPal account email address, Stripe account email address (private members, customers and visitors making purchases, and affiliate or industry partners) and (the “Contact Information”). The Contact Information is used to provide the requested program, package, product or service or information and to contact you for purposes of direct marketing of our current and future products and services.
The various purposes for which we process personal data:
Visitors to theleadicon.com
Platinum Tier Customers
Private Member Customers
Individuals whose personal data we obtain in connection with providing contributions to our customers
Business DNA Analysis
Contacts in our customer relationship management (CRM) systems
Participants of THE LEAD ICON’s online meetings, conferences, events and educational programs, masterclasses, and sessions
Individuals who use our applications
Individuals who visit our social media sites, social media plugins and tools
Individuals who correspond with THE LEAD ICON via email
Individuals who purchase our user paid content
If you have any questions regarding the processing of your personal data please contact THE LEAD ICON at email@example.com who will direct your query to the appropriate person within the organisation.
2. Order Information
When you place an Order, you must provide us with certain information about the products and services you are seeking to purchase. Such information is collectively called the “Order Information.” The Order Information is used to fulfil your Order.
3. Billing Information
When you wish to purchase a package, program, product, or service, you will be required to provide certain information in addition to the Personal Information and Order Information noted above. Such information may include a debit card number, credit card number, expiration date, billing address, activation codes, and similar information. Such information is collectively called the “Billing Information.” Billing Information is collected and processed by our third-party payment processor operating as our agent (see, Onward Transfers to Third Parties). We do not directly obtain or process any Billing Information.
4. Other Information
In addition to the information noted above, we may collect additional information (collectively, the “Other Information”). Such Other Information may include:
From You. Additional information about yourself that you voluntarily provide to us (e.g., via a survey), such as business revenue range, gender, product and service preferences, and other information that does not identify you personally.
From Your Activity. Information that we automatically collect when you use our Website, including, without limitation:
IP addresses, which may consist of a static or dynamic IP address and will sometimes point to a specific identifiable computer or device; browser type and language; referring and exit pages and URLs; date and time; amount of time spent on particular pages; what sections of the Website you visit; and similar data; and
Information about your device, including the type of device; universally unique ID (“UUID”); advertising identifier (“IDFA”); MAC address; operating system and version (e.g., iOS, Android or Windows); carrier and country location; hardware and processor information (e.g., storage, chip speed, camera resolution, NFC enabled); network type (WiFi, 3G, 4G, 5G, LTE); and similar data.
Purposes for which we process your personal data as a visitor to our site are:
To administer and manage our site, including to confirm and authenticate your identity, and prevent unauthorized access to restricted areas of our site
To personalise and enrich your browsing experience by displaying content (including targeted advertising) that is more likely to be relevant and of interest to you
To analyse the data of visitors to our site and site traffic information
To capture webmetrics about the journey of users within our site
To determine the company, organisation, institution, or agency that you work for or with which you are otherwise associated
To develop our business, services, and products
To provide you with marketing communications, THE LEAD ICON Thought Leadership materials, and online benchmarking tools
To conduct benchmarking and data analysis (for example, regarding usage of our site and demographic analyses of visitors of our site)
To understand how visitors use the features and functions of our site
To conduct quality and risk management reviews
To enable the better management of THE LEAD ICON events, educational programs, online and face-to-face experiences.
To enable teams managing events to coordinate their email campaigns and event notifications more effectively
To allow for event and webinar sign-up
To allow for content download and lead capturing
To allow services and information to be delivered effectively to you
Any other purpose for which you provided information to THE LEAD ICON
Legal grounds for processing personal data of visitors of our site are:
Our legitimate interest in the effective delivery of information and services to you, and the effective and lawful operation of our businesses
Our legitimate interest in developing and improving our site, and your user experience
Explicit consent of the visitor
Below is a list of analytics providers that we use; however, such list may be subject to change based on how we wish to understand the user experience and we will endeavour to update it diligently. You may use the accompanying links to learn more about such providers and, if available, how to opt-out from their analytics collection.
For Google Analytics, please visit: https://www.google.com/analytics
For Wix, please visit: https://www.wix.com/about/privacy
From Other Sources. We also may collect or receive information from third parties, such as LinkedIn, Instagram, YouTube, and/or other third-party social media sites.
We go to great lengths to ensure data protection for all our visitors and customers. THE LEAD ICON is purpose-built on the Wix platform which offers next-level website and data security.
Wix deploys and maintains a range of technical and organizational security measures to protect our customers’ data and assets. The Wix security team leads the facilitation and development of procedures, processes, and controls that govern the security and integrity of Wix and THE LEAD ICON visitors. For more information, see a detailed breakdown of Wix’s Security Measures. https://support.wix.com/en/article/wix-security-measures-overview
Information Collected by or Through Third-Party Advertisers & Remarketers
Below is a list of advertising/remarketing providers that we use; however, such list may be subject to change based on the campaigns that we run and we will endeavour to update it diligently. You may use the accompanying links to learn more about such providers and, if available, how to opt-out from their targeted ads or other personalization features. Please note you will not necessarily be opted-out of advertising or content generally; you may still receive generic ads or content.
For LinkedIn, please visit: https://www.linkedin.com/legal/privacy-policy
For Facebook, please visit: http://www.facebook.com/about/privacy
For Twitter, please visit: https://twitter.com/en/privacy
For Google, please visit: https://support.google.com/ads/answer/2662922?hl=en
Information Collected Through Social Media
In an ongoing effort to better understand our visitors, private members, customers, and our products and services, we may analyse the Order Information and Other Information in aggregate form in order to operate, maintain, manage, and improve our Website and/or our products and services. This aggregate information does not identify you personally. We may share this aggregate data with our affiliates, agents, and business partners. We may also disclose aggregated user statistics in order to describe our products and services to current and prospective business partners and to other third parties for other lawful purposes.
Sharing with Third Parties
Like many businesses, we contract with other companies to perform certain business-related services. We may disclose your information, including personal information in some cases, to certain types of third-party companies, but only to the extent needed to enable them to provide such services, including, without limitation, technical assistance, order fulfilment, customer service, marketing assistance, payment processing, survey collection, promotional and marketing assistance, and business operations. These other companies will have access to your information, including personal information in some cases, only as necessary to perform their functions and to the extent permitted by law. We may also disclose your information, including any personal information, to any of our parent companies, subsidiaries, affiliates, joint ventures, or other companies under common control with us in order to support delivery of our products and services.
Disclosures to Public Authorities
In certain situations, we may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements. We may also disclose personal information to other third parties when compelled to do so by government authorities or required by law or regulation including, but not limited to, in response to court orders and subpoenas.
Opt-Out for Direct Marketing
You may opt out at any time from the use of your personal information for direct marketing purposes by e-mailing the instructions to this email address: firstname.lastname@example.org. Please allow us a reasonable time to process your request.
Accessing and Modifying Personal Information and Communication Preferences
In addition, you may manage your receipt of marketing and non-transactional communications by clicking on the “unsubscribe” link located on the bottom of any THE LEAD ICON marketing email. Customers cannot opt out of receiving transactional e-mails related to their account or their Orders. We will use commercially reasonable efforts to process such requests in a timely manner. You should be aware, however, that it is not always possible to completely remove or modify information in our subscription databases.
Information You Share on Public Forums
You should think carefully before disclosing any information in any Public Forum.
How We Protect the Information
We take commercially reasonable steps to protect the Information from loss, misuse, and unauthorized access, disclosure, alteration, or destruction, taking into account the risks involved in processing and the nature of such data, and in compliance with applicable laws and regulations. Please understand, however, that no security system is impenetrable. We cannot guarantee the security of our databases, nor can we guarantee that the Information that you supply will not be intercepted while being transmitted to and from us over the Internet. In particular, e-mail sent to or from Our Website may not be secure, and you should therefore take special care in deciding what information you send to us via e-mail.
Retention of Personal Information
It is important to note that the Website and their servers are operated in the United States and Europe. If you are located outside of the U.S., please be aware that any information provided to or collected by us, including personal information, will be transferred from your country of origin to the U.S.
Under 16 years of Age
California Consumer Privacy Act (CCPA)
THE LEAD ICON does not monitor, recognise or honour any behavioural advertising opt-out or does not track mechanisms, including general web browser “Do Not Track” settings and/or signals.
California residents should review their specific rights under the Californian Consumer Privacy Act (CCPA).
How to Contact Us
The specific types of cookies served through our website and the purposes they perform are described below.
Strictly Necessary Cookies
These cookies are necessary for our site to function or to enable our affiliate program, and cannot be switched off in our system. They do not store any personally identifiable information.
These cookies are set in response to actions made by you which amount to a request for services (e.g., submitting a URL into your browser, clicking an affiliate link to one of our marketing landing pages).
They ensure the proper technical functioning of such service (e.g., carrying out necessary transmissions over the internet, ensuring proper attribution to affiliates who have referred you, showing a website version that has a broadband-related data quantity corresponding to that of your Internet connection, changing from http to https as appropriate, etc.).
More Information on Affiliate Program Cookies: Where you have landed on one of our pages due to a link provided by our trusted affiliates, a cookie is set by our referral marketing provider as necessary for the affiliate to get credit for referring you and for you to get any bonuses or rewards that the affiliate may have offered you for following their referral link. These cookies are what are called ‘third-party’ cookies since they are set by our affiliate marketing platform. They are listed in the following table.
If you do not allow these cookies (e.g., through browser settings or our cookie privacy manager), some parts of the site will not work. For a full list of cookies refer to; https://support.wix.com/en/article/cookies-and-your-wix-site
Targeting cookies are a primary way that websites are kept free. These cookies may be set through our site by our advertising partners, who may be separate controllers of the data obtained. The cookies work primarily through uniquely identifying your device (e.g., advertising ID, IP address, geolocation), and used to build a profile of your interests and show you relevant adverts on our sites and other sites. If you do not allow these cookies, you will experience less targeted advertising. https://support.wix.com/en/article/cookies-and-your-wix-site
Social Media Cookies
These cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies you may not be able to use or see these sharing tools. https://support.wix.com/en/article/cookies-and-your-wix-site
How can I control cookies?
As your data controller, we respect your right to privacy and allow you to choose which types of cookies you would prefer to use (unless such cookies are considered “strictly necessary”). You can control cookies by using our cookie preference manager by clicking the button below. Click on the different category headings to find out more and change our default settings. Keep in mind that blocking some types of cookies may impact your experience of our sites and the services we are able to offer. The cookie settings that you choose will be remembered whenever you visit any of MFI’s sites and you may change your settings at any time.
Of course, we will need to use a cookie to remember the settings that you have chosen within this cookie privacy manager. This will have a couple of consequences:
If you delete all your cookies, you will have to update your settings with us again.
If you use a different device or browser, you will have to tell us your settings again.
Alternatively, you can control cookies directly from your web browser. Most browsers allow you to control cookies as part of their settings and preferences. Please refer to your specific browser for instructions on how to disable, limit and delete cookies.
The following links are provided for your convenience. Click on the relevant link below to access detailed information regarding cookie settings. Should your browser not be listed here, you should review the help pages for your specific browser to see what features are offered for adjusting your cookie settings:
Microsoft Internet Explorer
Where can I find more information about cookies?
You can learn more about cookies at the following third-party websites: